2017 - 2018
Star Media Group
I worked as the sole designer and writer of myStarjob, a job portal subsidiary of Star Media Group, the largest English media company and English newspaper in Malaysia, with some assignments in other departments.
I primarily designed materials for our events, products and social media presence, along with writing advertorials and articles, including several in the highly regarded "Cool Offices" series, where we interviewed companies with a unique company culture and aesthetic environment.
Key Tasks
In charge of conceptualizing and designing all material, print and web.
In charge of writing all articles for myStarjob, and proofreading material we produced from the team.
Proofread and vet through all articles and bodycopy other companies sent us, through collaboration or business relationships.
Tasked to develop and assist in the flow of our events: career fairs, HR conferences and awards ceremonies.
Created marketing posters that were displayed as newspaper advertisements and digital billboards in major shopping malls to promote myStarjob fairs and our HR conferences (talent summit), communicating our offers to jobseekers and businesses. Our career fairs totaled over 10,000 visitors.
Wrote and designed long-form advertorials to promote our brand and products that were published in newspapers, following all journalistic standards and protocols. In this case, highlighting the Fourth Industrial Revolution in relation to the talent summit.
Designed ephemerals such as bookmarks and other gifts as marketing collaterals to be distributed during fairs and events, using brand colours and featuring our specialized personality test.
Wrote numerous articles that were published in The Star newspapers and digital platforms, again following journalistic style guides. They were highly regarded and praised by the featured businesses, as well as other writers.